ConeXión Kooltura - Blog

BANKING WITHOUT BARRIERS

 

BANKING WITHOUT BARRIERS

Community Resource Partner

In East San José, traditional banking has long felt inaccessible. Due to a lack of documentation and distrust in financial institutions, thousands of families remain unbanked or underbanked, excluded from essential services that foster financial stability. However, a quiet transformation is underway. Credit unions, founded on community ownership and inclusivity principles, are at the forefront of bridging that gap.

Unlike big banks, credit unions are not-for-profit cooperatives owned by their members. This unique model often leads to more flexible, community-focused services, particularly beneficial for immigrant families and individuals with limited financial histories. In recent years, several credit unions across California have launched targeted programs to reach those previously excluded, especially those using Individual Taxpayer Identification Numbers (ITINs) instead of Social Security numbers.

ITIN holders often face significant obstacles when opening a bank account or applying for credit. Many are long-time residents who pay taxes, raise families, and contribute to the local economy, but without a Social Security number, they are routinely denied access to the essential tools that can help build long-term financial health. In response, credit unions like Self-Help Federal Credit Union and Excite Credit Union have stepped up, offering ITIN-based lending options and tailored outreach programs in multiple area languages.

"It takes time to establish trust," says Director of Community Development Excite Credit Union Dora Beyer. "We lead by explaining the ‘why’. Why we’re different and why Excite is here."

These efforts are already yielding results. In East San José, ITIN mortgage loans have steadily increased, assisting immigrant families in taking their first steps toward homeownership. Access to small business loans and credit-building programs has also empowered street vendors, childcare providers, and gig workers working in cash-based industries to formalize their businesses and expand their economic mobility.

In East San José, ITIN mortgage loans have steadily increased, assisting immigrant families in taking their first steps toward homeownership.

The benefits extend beyond individual households. According to a 2021 FDIC report, communities with higher rates of financial inclusion experience greater economic stability, reduced reliance on predatory lending, and stronger participation in local economies. This highlights the crucial role credit unions play in not only offering services but also redefining inclusive economic development, and it's important to recognize this impact.

Still, challenges remain. Language barriers, immigration status fears, and historical mistrust of banks can discourage families from seeking financial services. To counter this, credit unions are investing in culturally responsive outreach by partnering with schools, community centers, and local media to build trust and educate residents about their options and rights.

"There’s no catch, we’ve been a non-profit for over 70 years," Beyer adds. "We’re from the community and for the community."

As we imagine more equitable futures for underserved communities, credit unions offer a model worth replicating, where banking isn’t just a transaction but a relationship rooted in community care and shared success.